Happy New Year from the American Oil Company

To all the readers and followers of The Design Morgue, we wish everyone a happy and a healthy New Year.

Last year at this time we took a look at one of my favorite illustrators, J.C. Leyendecker, and his New Year's babies for The Saturday Evening Post.

This year we'll take a look at Leyendecker's babies again, but this time they are pictured on ink blotters for The American Oil Company (AMOCO). Also included in this group is another favorite illustrator, Norman Rockwell.

All of these, with exception of the 1942 and 1948, are from my personal collection. I have looked for other years with Leyendecker and Rockwell, but haven't been able to locate any.

It's interesting to note that Leyendecker's work for The Saturday Evening Post came before Rockwell and here Rockwell's work appeared first.

Happy 2012!